Nanigans

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General Info
  • Corporate name: Nanigans
  • Founded: 01/2010
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Short Description:

Nanigans is transforming how marketers acquire and remarket to customers. By harnessing the power of lifetime value to inform more intelligent and efficient media buying, the company is moving the industry away from buying on a cost-per-click and cost-per-action basis to a lifetime ROI basis.

Long Description:

Nanigans is transforming how marketers acquire and remarket to customers. By harnessing the power of lifetime value to inform more intelligent and efficient media buying, the company is moving the industry away from buying on a cost-per-click and cost-per-action basis to a lifetime ROI basis.
Nanigans’ Ad Engine™ is the only advertising platform that measures, predicts and optimizes ad spend for lifetime ROI on both desktop and mobile. Chosen by the world’s leading performance marketers in sectors such as retail and gaming, Ad Engine delivers over 2 billion Facebook ad impressions every day that drive over 2 million daily conversion events such as purchases.

 
Location
  • Continent:
  • Area:
  • State: California
  • Country: United States
  • City: San Francisco
Industry
 
Fundings
Funding Total: $5,800,000
Round Date Amount Pre Amount Post Amount
Seed 04/23/2013 $5,800,000
Investors: Avalon Ventures Funding: Nanigans Raises $5.8 Million of Funding
 
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