Tapad Taps $6.3 Million in Series B Funding
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New York, New York – Tapad, an ad technology firm renowned for its breakthrough, unified, cross-device advertising solutions has raised $6.5 million of series B funding from Firsthand Technology Value Fund, FirstMark Capital, Avalon Ventures, Metamorphic Ventures, Lerer Ventures with the participation of individual investors such as former DoubleClick CEO David Rosenblatt, AppNexus founder Brian O’Kelly, former Huffington Post CEO Eric Hippeau, 24/7 Real Media co-founder Geoff Judge and QUIGO founder and CEO Mike Yavonditte.
“This latest investment in Tapad affirms the critical role our company has played in pioneering unified cross-device advertising,” said Founder and CEO Are Traasdahl. “We were the first technology that enabled advertisers to get a unified view across all screens and are delighted that Firsthand and such a distinguished group of investors share our commitment to advancing this field.”
The new capital will be used to expand the company’s market base and rapid growth in the U.S.
Funding Total: $6,300,000
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|Investors: Firsthand Technology Value Fund, Inc. , Firstmark Capital, Avalon Ventures, Metamorphic Ventures, Lerer Ventures|