PubMatic Raises $7.5 Million
- ... What do you have to say? 0 Comments
PubMatic, a Calififornia-based company that helps online publishers and advertisers increase their revenues and monetization was able to raise $7.5 million in new VC funding. Helion Venture Partners led the round, and was joined by Draper Fisher Jurvetson and Nexus Venture Partners. The recent funding will be used to accelerate the adoption of PubMatic’s recently announced set of new offerings, including: an impression-level ad auction with real-time bidding; global demand representation; audience analytics and monetization; enhanced brand control and data safety; guaranteed inventory yield management; and enterprise ad operations support. For the first time ever, sales and ad operations teams can manage all ad revenue from a single dashboard and gain new insights into inventory and pricing across non-guaranteed and guaranteed inventory channels.
Funding Total: $7,500,000
|Round||Date||Amount||Pre Amount||Post Amount|
|Investors: Helion Ventures, Draper Fisher Jurvetson, Nexus Venture Partners|