Nifti Raises $800K of Seed Funding
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Boston, Massachusetts – Nifti, a Boston-based startup dedicated to helping shoppers save time and money with better price information has raised $800,000 of seed funding from Google Ventures and Otto Capital with the backing of other investors.
“Patience pays in online shopping, but only if you’re willing to spend a ton of time checking back and forth on the things you want,” said Nifti co-founder Nathan Sharp. “Online prices change so much more often than we first realized. We built Nifti so that it’s as easy for shoppers to know when prices change as it is for merchants to change prices.”
Nifti lets shoppers follow any product they find on any website, and then notifies them when these items drop to the price they want to pay.
Funding Total: $800,000
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|Investors: Google Ventures, Otto Capital|