BoostCTR Raises $8 Million of Series B Funding
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San Francisco, California – BoostCTR, an enterprise solution for optimizing ad creative at scale across Search, Social, Display & Mobile has raised $8 million of series B funding led by Battery Ventures and backed by existing investors Javelin Venture Partners and Western Technology Investment
“In many instances, the messaging is an afterthought in digital marketing, which has become increasingly analytical and data-driven,” said David Greenbaum, BoostCTR’s chief executive and co-founder. “What we are doing is delivering human insight with the scale of software. It has shown to be the missing piece for sophisticated online advertisers.”
The company now has a total raised fund of $12 million. As part of the funding deal, Battery General Partner Brian O’Malley will be joining the board of directors.
Funding Total: $8,000,000
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|Investors: Battery Ventures, Javelin Venture Partners, Western Technology Investment|