Amobee Media Systems Received Funding for Mobile Advertising

  • Posted By:
  • 0 Comments... What do you have to say?

Amobee

A Round: $0

Founded:
Industry:

More Here

Amobee has an advertising network for mobile operators. Amobee addresses three customers: mobile operators, publishers/developers and advertisers/agencies.

For mobile operators they provide an ad serving technology to place advertisements in all non-voice applications on the phone. Their ad server enables contextual and behavioral targeting across all users on all handsets. The only cost to the operator is a revenue share with Amobee.

Publishers/developers have access to the Amobee ad server that works across multiple channels. The contextual and behavioral targeting works in multiple types of applications such as games, WAP browsing, video & music, messaging etc. The ad server provides a single point for campaign management, reporting, optimization and commercial policy enforcement.

For advertisers/agencies they pool the mobile operators and publishers/developers user bases into one large advertising accessible audience. This Amobee Media Network is an audience organised around key verticals including games, video, music, messaging, youth, news, sports, travel, entertainment, and business.

Its software solution supports digital ad delivery to all mobile content and communication types, including WAP and mobile web, mobile games, mobile video and mobile messaging. Amobee launched its first live consumer trial in March of 2006 and has now several commercial operator launches including Vodafone, a strategic investor.

 
Funding

Funding Total: $0

Round Date Amount Pre Amount Post Amount
A 11/2007 $0
Investors: Accel Partners, Sequoia Capital, Globespan Capital

See all fundings here

 
Founders

See an Error? Contact Us

What do you think? Join the discussion...

You must be logged in to post a comment.

venture capital update google plus page Get updates on Google Plus
venture capital update on facebook Get updates on Facebook
venture capital update on twitter Follow fundings on Twitter
venture capital update on pinterest Visit our Pinterest Page








Subscribe here
TwitterCounter for @longest

Follow here



Venture Capital News


Directories


Site Information

    About: I work at Phase One Accelerators and you can find me on and at Brian Longest on LinkedIn.

    Share Us on